2552/07/28

Positioning/Unique Selling Point (USP)

RED CUP


1 coffee cup 1 good feeling with Nescafe, all people have known to brand in the verities character such as, to pass love between two person, red cup, hug, happiness, co-workers, and or so. This whole happed on Nescafe strategy. Therefor, when you think Nescafe you will think the coffee cup. "Nescafe mug" red cup was populare.


represent of love

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